WROI News

Primos Bar & Grill opening in Rochester this spring

Alex and Enrique Martinez are cousins, friends and now business owners of the upcoming restaurant Primos Bar & Grill located at 721 Main Street.

 

The two bachelors, originally from Elkhart, saw the former Poblanos building as an opportunity and jumped on it. Enrique said things just fell into place after that. 

 

 

 

Despite the name 'Primos' meaning cousins in Spanish, Enrique says they're not going to serve Mexican food as the main focus. 

 

 

Alex said the atmosphere is also going to be much different.  

 

The two young entrepreneurs say they both were inspired by their own father's businesses and die-hard work ethic. 

 

Primos Bar & Grill will be open to all ages for family dining as well. 

 

 

Renovations of the building have started this week and the cousins plan to open around late March or early April. 

 

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