WROI News

Mustard Seed Mercantile unites vendors with artisan market in Rochester

Just like the humble beginnings of a mustard seed, beginning small but having the potential of growing into a large plant, Mallory Hanaway's idea about creating a large artisan market-vendor mall began.

Shifting her career as a nurse to a business owner, with the support and help from her husband Anthony Hanaway, Hanaway found that with a little bit of faith and devotion, anything is possible. The couple eventually found the perfect location at 602 Main Street in Rochester.

 

 

The building's 6,500 square feet has allowed Hanaway to collect a wide range of talented and unique handpicked vendors, planting her vision for Mustard Seed Mercantile on the corner of Sixth and Main. 

 

 

Now with 80 vendors and still room to grow, Mustard Seed Mercantile is having their official opening day on June 30. From vintage, antique, or handcrafted items, art, freeze-dried candies, and more, the unique atmosphere has a little bit of something for everyone.

Made by vendors, both local and from around the state, Hanaway hopes Mustard Seed Mercantile will be an addition that not only attracts local customers, but shoppers from outside of the Rochester community, as well. 

 

 

Excited for the new change of pace in her future, Hanaway hopes to not only build her own business with Mustard Seed Mercantile, but the businesses of her vendors as well. 

 

 

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